Negotiations with franchise owner Albert Broccoli to get it made as a 'typical Bond film' failed and so, Feldman decided to make an untypical Bond film, a spoof. Feldman had acquired the film rights to Ian Fleming's first Bond novel. Almost half a century before Daniel Craig's Bond entered the casino, producer Charles K.
An original Italian poster from 1967 for john Huston's secret agent movie 'Casino Royale', with David Niven as 007, 'Sir James Bond'.
